Updated: Mar 6, 2019
2017 Q2 Average Cost of Wedding in the U.S. Remains Flat at $25,960
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The average amount U.S. couples are spending on their wedding as of 2017 Q2 was flat, down only by $1 to $25,960 from $25,961 in 2017 Q2. The average number of guests was 125, unchanged from 2017 Q1. The latest average wedding cost is based on 2,412 survey samples collected from April 1, 2017 through June 30, 2017. Includes couples that were married and spent money on their upcoming wedding.
While average spending for most items remained flat, couples continue to spend less on services; such as, photography, video, and planning. Only Entertainment, Invitations, and event location saw some increase in spending. This means that couples will continue to be price sensitive to products and services that feel relatively the same from business to business.
Here’s what you can do; one, look for real opportunities to make yourself different with options that no other competitor can match. Two, streamline and automate your processes. Think, how can I make this process more functional, not emotional.
We’ll continue to monitor changes throughout this year and keep you informed of any major shifts we see. We have updated 2017 spending numbers for all markets to reflect the 2017 Q2 survey results.
Market Totals 2017 Q1 2017 Q2
Market Summary 25,961 $25,960
Attire & Accessories
Dress/Accessories $224 $223
Tuxedo/suit/other Accessories $103 $103
Tuxedo/suit/other Rent/purchase $208 $209
Wedding Dress/es $1,220 $1,218
Beauty & Hair Service $67 $67
Makeup Service $54 $54
Manicure & Pedicure $45 $45
DJ $735 $736
Musician/s, Soloist, or Ensemble $619 $619